Writers & Readers

A lot of the marketing mistakes made by writers have nothing to do with talent. That means you can write a brilliant book and still struggle to sell it.  If…

Success as a self-published author will require being equipped with self-publishing tips because you are handling everything yourself and cannot afford to fail.  With traditional publishing, you have the publishing…

We’ve all been there, or at least, I have. I’ve landed a new client before, gotten excited and dove straight into writing.  But then after I turned in the draft,…

If you’re a writer, you’ve probably experienced the struggle to discover your writing voice.  You probably understand sitting down to write, and suddenly freezing, especially at the start of your…

As a blogger, I don’t think there’s anything more frustrating than pouring your heart and soul into a blog post, hitting "publish", and then… nothing? Just crickets. You check Google…

You may have heard that Google and other search engines favour new content and feel like your old content has lost relevance.  If you’re thinking, you couldn’t be more wrong,…

Being a self-published author isn’t an easy route. While it comes with its own perks like control, flexibility, and freedom, you have to be ready to put in the work.…

If you’ve been using Pinterest only to get ideas for your vision board when you’re an author, you’re using the platform wrong. What you should be doing instead is to…

Recently, an aspiring content writer reached out to me on LinkedIn to review her work. Going through it, I was able to identify some mistakes and communicate them to her.…

First of all, it’s not your fault that you struggle to write conversationally. With all the essays we wrote in school - primary to tertiary - requiring anything but conversational,…